Job Purpose:
- Develop and Drive Sales Strategy: To manage the bakery sales team performance to grow profitable sales for their area in line with site sales strategic plans and targets.
- Lead High-Performing Teams: Lead and manage high-performing Bakery Sales teams to ensure operational excellence and customer satisfaction.
Key Responsibilities:
To drive Premier bread sales growth and boost revenue by:
- Proactively implementing sales strategies, streamline distribution channels, and control costs contributing to Premiers financial growth and sustainability.
- Identify growth opportunities, gather market intelligence, and collaborate with marketing to position Premier as the market leader, securing a larger customer base and strengthening Premiers competitive advantage.
To drive a low-cost Distribution model by implementing SOPs and key operational control measures via the sales supervisory team and the relevant Bakery HOD’s involved with the processes relating to:
- Daily Driver short controls
- Crates management
- Daily Routes Management KPIs
- Customer Returns
To ensure customer satisfaction and loyalty by:
- Encouraging a customer service focus through coaching, training and support to the sales team
- Assist with the timely resolution of customer issues on ad hoc basis.
- Building and maintaining good working relationships with all third-party distributors
To ensure fact-based decision making based on real time date by:
- Gathering and analysing market data and competitor activities to provide insights to inform sales tactics and plans.
- Ensuring adherence to all relevant industry regulations and company policies, in terms of recordkeeping and reports
To ensure a safe working environment and compliance to the OHS Act and Premier Health and Safety policies and procedures through implementation of:
- operational guidelines/ SOP’s that addresses HSE requirements
- effective risk mitigation and management processes in collaboration with the Risk manager as evident through satisfactory internal and external HSE audit results
Qualifications and experience:
- Sales and Marketing degree or equivalent
- 3-5 years in the FMCG
- 5+ year
Key Requirements:
- Performance contracting and cascading.
- Advanced Negotiation and Persuasion skills
- Presentation and communication skills (verbal & written)
- Relating and networking
- Advanced Excel