Head of Digital Marketing & E-commerce

SUMMARY:
An exciting opportunity exists for a commercially driven Head of Digital Marketing & E-commerce to lead a digital marketing department and drive measurable online revenue growth within a multi-brand consumer products environment.

POSITION INFO:
Minimum requirements: 8-10+ years of digital marketing experience, including senior leadership Proven experience managing digital marketing teams and budgets Demonstrated success in growing e-commerce revenue and online sales Strong knowledge of performance marketing, SEO, PPC and digital analytics Experience with DTC e-commerce and conversion rate optimisation Strong commercial, analytical and strategic decision-making abilities Relevant Marketing, Digital Marketing or Business qualification Key Responsibilities Develop and lead the overall digital marketing and e-commerce strategy Manage and develop the digital marketing team Drive online sales, customer acquisition and website conversion rates Oversee paid advertising, SEO, PPC, email marketing and social media strategies Manage marketing budgets and monitor ROAS, CAC and campaign profitability Implement strategies to improve customer retention and e-commerce performance Establish departmental KPIs and report on commercial results Consultant: Cayla Hoffman - Dante Personnel East Rand Apply via our website If you do not hear from us within 5 days, please accept that your application was unsuccessful