CRM Manager

SUMMARY:
Are you an experienced CRM Manager with a passion for customer relationship management, data-driven strategies and improving customer engagement? We are continually connecting talented CRM professionals with leading organisations across South Africa and invite you to register with our talent pool for exciting future opportunities.

POSITION INFO:
Key Responsibilities: Develop and implement CRM strategies to improve customer acquisition, engagement, retention and lifetime value Manage and optimise CRM platforms to ensure effective customer data management and reporting Oversee customer segmentation, profiling and targeted marketing initiatives Develop and execute personalised, multi-channel customer communication campaigns across email, SMS, WhatsApp and other digital platforms Manage customer lifecycle strategies, including onboarding, retention, re-engagement and loyalty programmes Analyse customer behaviour, campaign performance and CRM data to identify trends and growth opportunities Drive marketing automation initiatives to improve campaign efficiency and customer experiences Collaborate with marketing, sales, product and data teams to align CRM strategies with business objectives Monitor CRM performance metrics, including conversion rates, customer retention, churn and customer lifetime value Identify opportunities to improve customer journeys, database performance and overall CRM effectiveness Requirements: Bachelor's degree in marketing, Business Management, Communications, Information Systems or a related field Minimum 3+ years of experience in CRM management, customer relationship management or lifecycle marketing Proven experience managing CRM platforms and implementing customer engagement strategies Strong understanding of customer segmentation, database management and marketing automation Experience with CRM platforms such as Salesforce, HubSpot, Microsoft Dynamics, Zoho or similar Strong analytical skills with the ability to interpret customer data and translate insights into actionable strategies Experience developing and managing multi-channel marketing campaigns Excellent communication, stakeholder management and project management skills A strategic, customer-focused mindset with a passion for improving customer experiences Why Join Our Talent Pool? By registering with us, you'll gain access to future opportunities with reputable organisations across industries including technology, fintech, e-commerce, professional services, retail and FMCG. Whether you're looking for your next career move or simply want to stay connected to the market, we'd love to hear from you. Connect with us on and Register your CV to create a profile or to view all our Jobs in Information Technology. One of the best Developer Recruitment Agencies in Cape Town. Let us assist you with your IT careers. For Further C# Developer jobs, C++ Developer jobs, Java Developer jobs, .Net Developer careers, Angular Developer and Full stack developer jobs.