Interpreting and executing daily briefs
- Apply a commercial lens to incoming briefs, ensuring that the product is the hero.
- When the brief calls for it, develop a look and feel that makes the product stand out from the noise and pull in the customer.
- Liaise with the Studio Manager to ensure briefs are executed within given timeframes.
Concept and direction
- Build clear styling concepts along with mood boards and a clear direction when working with new brands. Define the colour palette, textures, props and styling approach before a shoot begins.
- Sense-check marketing briefs against the OneDayOnly brand: quirky, witty, considered, never generic.
- Present concepts to the Studio Manager, take feedback, and turn it around quickly. Tight timelines are the norm, not the exception.
On-set execution
- Style product, lifestyle and model shoots, switching between them confidently within the same day.
- Collaborate with the photographer on set, including directing models (often non-professional or first-time talent) and making real-time calls on composition, set adjustments and styling fixes.
- Take creative accountability for what ends up in frame. If something isn’t working, you’re the one who flags it and resolves it before the shoot wraps.
- Work closely with our Video Production Lead on video shoots, including product video, social-first content and campaign work. Stills and video sit alongside each other in this studio, not in separate lanes.
Studio standards and inventory
- Keep prop, wardrobe and backdrop inventories accurate and current. Log condition, location and damage as you go.
- Source props and wardrobe from existing studio inventory, retail or supplier loans. Build sourcing relationships over time so we’re not starting from zero on every shoot.
- Reset the studio properly at the end of every shoot day. The next shoot starts cleaner because of it.
- Assist the sample coordinator with sample handling.
Communication and admin
- Communicate clearly and early with the Studio Manager and the rest of the studio team. Identify and work to resolve any blockers early in the process to ensure a smooth shoot every time.
- Engage directly with the sales and marketing teams when a brief needs unpacking, shoot direction needs aligning, or clarity is needed on an in-progress concept.
- Keep the Studio Forecast updated daily, log tasks and time accurately, and use the studio’s Asana and Google Chats workflows to ensure smooth delivery of assets.
Pushing the work forward
- Stay current on what’s happening in product and fashion styling, especially in the realm of e-commerce.
- Bring fresh ideas to the team. Mood board references, set treatments, prop sourcing, and video styling approaches. The studio thrives when everyone’s contributing, not just executing.