Sport Sales Specialist x2

MAIN PURPOSE OF THE POSITION:

• To maximize sales revenue and increase market share growth across SABC Sport channels, Platform and Content within the SABC co-system.
• To Achieve and exceed sales revenue budgets, across each portfolio, segment, platform and channel assigned.
• To deliver integrated solutions across the SABC eco-system – Audio | Sport | Video | Entertainment | Social | Events. 
• Actively lead and manage in all platforms’ strategic planning processes; of particular importance is the responsibility for the development of an innovative sales approach that is consistent with each platform’s unique market positioning, competitive environment, and consumer offering.
• Conduct business reviews to establish traction and performance of brands and various stations that host different Sporting codes
• Ensure that all brand solutions are specific, relevant and targeted at various

KEY ACCOUNTABILITIES:

MAXIMIZE REVENUE POTENTIAL ACROSS ALL PLATFORMS

• Initiative and participate in sales pricing and tactical pricing initiatives.
• Develop and monitor operational sales strategies in conjunction with the Sport division, to achieve revenue target and increase market share against the primary competitor sets.
• Implement sales strategies to ensure the targets are achieved and exceeded.
• Develop product and drive channel / product solutions I the market as well as within Sales where relevant 
• Actively participate in new data / insights / research requitements and utilise research results, in order to optimise revenue.

MARKET RESEARCH AND ANALYSIS

• Ensure contribution to target setting, budget preparation and sales plans are timeously implemented and measured at regular intervals.
• Identify, monitor and report on the operational risk and compliance matters.
• Report on Occupational Health and Safety Act.
• Implement Risk Management Plan and Internal Risk Audit.  
• Review and Report on the achievement and challenges of business units’ objectives. (Weekly, Monthly, quarterly and annually).
• Ensuring strict adherence of sound business principles through application of the Sales policies.
• Grow and maintain excellent relationships with the SABC Platforms and other stakeholders.
• Attend Industry related functions and ensure visibility in market weekly. 
• Maintain a positive image and relationships for SABC Sales in the marketplace

ACCOUNT MANAGEMENT

• Ensure constant update and maintenance of client’s database.
• Monitor and analyse competitor business to identify and exploit new business opportunities and increase market share   Interpret and utilize research results in order to optimise revenue (e.g. market trends, lost/dropped business by agency/ client, etc.)
• Ensure maximum income is realised from the allocated portfolio of agencies and clients.
• Ensure the cost of sales is managed consistently to ensure profitable revenue growth.
• Increase revenue market share.
• Ensure all sales deals, commitments and any other contractual agreements with clients / third parties are managed and reported on monthly.

STAKEHOLDER MANAGEMENT

• Create increased revenue opportunities and positive commercial relationships within in agencies and clients direct with the aim to build partnerships for mutual gain. 
• Contribute to the growth and development of all allocated brand / channel by inputting into both marketing and programming strategies.
• Continuously provide sales and trade marketing strategies, assistance, and specialist training where relevant to transfer skills across the relevant sports platforms.
• Present to clients and agencies to promote various brand solutions.
• Create and maintain cross functional communication with other Divisions.
• Advance Company’s interest in all negotiations with external Stakeholders to maximise revenue generation.

MINIMUM REQUIREMENTS

• A relevant tertiary qualification (degree or diploma) at NQF Level 6 or above; and/or
• Additional accredited courses or certifications in Sports, Media, Digital Marketing, Sponsorship Sales, or other related fields at a minimum of NQF Level 5.
• Supplementary Media, Sport, Sales, and other relevant training courses and certificates will be an advantage.
• Minimum of 3 years’ relevant front-line sales sponsorship specialist / sponsorship management / account management experience within the Media | Marketing | Advertising environment, for NQF Level 6+ qualifications. 
• Minimum of 5 years’ relevant front-line sponsorship sales specialist / sponsorship management / brand management experience within the Sports \ Media, Marketing, Advertising environment for NQF Level 5 qualification

KNOWLEDGE AND SKILLS

• Well-known and respected in the advertising industry with established networks and relationships with current and up-coming decision makers and ascend influencers.
• Excellent verbal and written communication skills
• Excellent interpersonal and presentation skills
• Business acumen and commercially orientated.
• Ability to work independently, perform under pressure and outside of standard working hours when required.
• Persuasive with excellent selling skills and tenacity
• Excellent planning and time management skills
• Computer literacy in Word, Excel and PowerPoint, CRM software etc
• Thorough understanding and interpretation of industry tools
• Energetic and results orientated person who has a desire to succeed.

Deadline:12th November,2026