Sponsorships and Partnerships Manager

SUMMARY:

To develop, implement, and manage the Corporation's sponsorships, strategic partnerships, corporate memberships, and engagement strategy in support of business objectives, brand positioning, stakeholder relations, and reputation management. The role is responsible for identifying sponsorship opportunities, managing strategic partnerships, and en...

POSITION INFO:
To develop, implement, and manage the Corporation's sponsorships, strategic partnerships, corporate memberships, and engagement strategy in support of business objectives, brand positioning, stakeholder relations, and reputation management. The role is responsible for identifying sponsorship opportunities, managing strategic partnerships, and ensuring all activities strengthen the Corporation's visibility, stakeholder engagement, and business objectives, including delivering a measurable return on investment. Bachelor’s Degree in Communications, Public Relations, Marketing A postgraduate qualification in Strategic Communications, Marketing will be an advantage 5-8 years' experience in Sponsorship Management, Partnership Management, Stakeholder Relations, Corporate Affairs, Marketing, Public Relations, Communications, Exhibition Management Demonstrated experience in managing large-scale corporate and executive platforms, including exhibitions Proven experience in negotiating sponsorship agreements and managing strategic partnerships. Proven experience in preparing governance submissions for executive or board-level committees. Proven experience in budget development and financial management. Strong understanding of stakeholder engagement principles, corporate communications, and reputation management. Knowledge of governance, procurement, compliance, and contract management processes. Experience within financial services, banking, development finance, public sector, or corporate environments will be advantageous. Knowledge of project management methodologies and best practices. Strong analytical, reporting, and presentation skills. Proficiency in Microsoft Office Suite and related platforms. Sponsorship Management Develop and execute the sponsorship strategy aligned to organisational priorities and brand objectives. Identify, assess, and recommend sponsorship opportunities that enhance corporate reputation and stakeholder engagement. Manage the end-to-end sponsorship lifecycle, including due diligence, negotiations, contracting, implementation, monitoring, and reporting. Evaluate sponsorship proposals and prepare business cases and recommendations for approval. Ensure compliance with organisational governance, procurement, and financial policies relating to sponsorships. Monitor sponsorship performance and measure return on investment against agreed objectives and KPIs. Partnerships Management Develop and implement annual corporate plans in support of strategic objectives. Lead the planning, coordination, and execution of corporate, executive and stakeholder engagement initiatives. Manage logistics, venues, suppliers, budgets, branding requirements, and stakeholder communications. Ensure platforms / strategic engagements are delivered professionally, on time, within budget, and in line with organisational standards. Oversee risk assessments and contingency plans to ensure successful delivery. Conduct post-activations evaluations and compile outcome reports highlighting achievements, challenges, and lessons learned. Stakeholder and Relationship Management Establish and maintain strong relationships with sponsored bodies/entities, partners, government stakeholders, community organisations, industry bodies, and service providers. Collaborate with internal business units to identify opportunities for sponsorships and partnerships that support organisational objectives. Act as a key liaison between the Corporation and external stakeholders on sponsorship and partnerships-related matters. Manage strategic partnerships to maximise organisational value and stakeholder impact. Financial and Contract Management Develop and manage sponsorship and partnerships budgets. Monitor expenditure and ensure effective utilisation of allocated resources. Negotiate contracts and service level agreements with vendors and partners. Ensure compliance with regulatory, governance, and audit requirements. Brand and Reputation Management Ensure sponsorship and partnership initiatives align with the corporate brand and communication strategy. Support media, marketing, and public relations activities associated with sponsorships and partnerships. Promote positive organisational visibility through strategic engagements and high-profile partnerships. Monitor reputational risks associated with sponsorships and partnerships and recommend mitigation measures. Reporting and Governance Prepare management reports, dashboards, and presentations on sponsorship and partnership performance. Maintain accurate records and documentation relating to sponsorships, contracts, partnerships, and expenditures. Ensure compliance with relevant organisational policies, governance frameworks, and applicable legislation. TECHNICAL/FUNCTIONAL COMPETENCIES Analytical and problem-solving Negotiation and Influencing Attention to detail Planning and Organizing Professionalism and discretion Project Planning and Execution Sponsorship Strategy Development Strategic Partnership Management Brand and Reputation Management Risk Assessment and Mitigation Contract Management Report Writing and Presentation Skills Marketing and Communications Awareness Budget and Financial Management BEHAVIOURAL COMPETENCIES Results Oriented Ethical Commitment Balanced Judgment and accountable leadership Relationship Building Networking Economic, Social Political Awareness