Social Media Specialist Mr Price Sport

Job Description

• At Mr Price Sport we don’t just sell kit -  we fuel movement, performance and the unstoppable spirit of South African sport. 
• We’re looking for a high-energy, sport-obsessed Social Media Specialist who lives the game on and off the field. Someone who knows what gets athletes and fans fired up, who can craft scroll-stopping content, and who builds winning social strategies that drive real results: bigger reach, deeper loyalty and measurable growth.
• If you breathe fitness and sport, thrive on creating content that moves people, and get a rush from turning data into game-changing decisions - this is your arena.

Responsibilities
What you’ll be doing

• You’ll own the social voice of one of South Africa’s most loved sports brands and make it impossible to ignore.

Social Media Strategy & Content Creation

• Build and execute a bold, always-on social media strategy that positions Mr Price Sport as the ultimate destination for sport lovers and everyday movers.
• Create high-impact, trend-led content across Instagram, TikTok, Facebook, X and emerging platforms that stops the scroll and sparks real conversation.
• Collaborate with marketing, merchandising, e-commerce and creative teams to deliver content that converts awareness into loyalty and loyalty into sales.
• Management influencer and ambassador relations and contracts

Social Marketing & Performance

• Optimise social content and experiences that keep customers engaged and coming back.
• Partner with agencies to deliver campaigns that hit hard and deliver on time.
• Use insights and analytics to continuously improve ROI and prove the impact of every post.

Community & Insights

• Manage and grow our vibrant online community with genuine, sport-first engagement.
• Monitor conversations, respond with personality, and turn followers into brand advocates.
• Track competitors, spot emerging trends, and turn customer feedback into actionable wins.

Reporting & Results

• Deliver clear, actionable reports that show how content and campaigns are performing.
• Use data to refine strategy, boost engagement, and drive business growth.
• Deliver monthly and seasonal reports and strategy

Qualifications
Who we’re looking for

• A genuine sports and fitness fanatic who lives and breathes sport (playing, watching, following -  all of it).
• Minimum 3 years’ hands-on experience building and executing social media strategies that deliver results.
• Deep knowledge of Instagram, TikTok, Facebook, X and the next big platforms.
• Proven ability to create scroll-stopping content and turn it into measurable outcomes.
• Strong storyteller with excellent communication skills and a creative edge.
• Data-driven mindset - you love the numbers as much as the creative.
• Team player who builds strong relationships across the business and with agencies.
• Relevant marketing qualification (degree or diploma).