Senior Copywriter

Role Overview 

We're looking for a Senior Copywriter who can think big, write brilliantly, and take an idea from the first spark to the final execution.

Someone who understands that great advertising starts with a great idea, not just a great line. Who can interrogate a brief, find an unexpected way into a problem, and turn that thinking into work that connects with people.

We're after a conceptual thinker with creative ambition, strong writing craft and a portfolio that proves it.

What you'll do:

• Develop original, compelling creative concepts rooted in strong strategic thinking.
• Create integrated campaigns that work across film, radio, digital, social, print, outdoor and beyond.
• Partner closely with art directors to develop ideas together, rather than simply writing copy for layouts.
• Take ownership of briefs from initial concept through to final production and sign-off.
• Interrogate briefs, challenge assumptions and explore creative territories beyond the obvious.
• Present and articulate creative ideas confidently, both internally and to clients.
• Collaborate with creative directors, strategists, account teams and production partners to make the work better.
• Help guide and elevate junior creatives through constructive feedback and collaboration.
• Proactively identify opportunities to create work that solves real client and business problems.
• Explore new tools and technologies, including AI, to strengthen creative thinking, craft, and execution.

What we're looking for:

• Proven experience as a Senior Copywriter in a creative advertising agency.
• Exceptional conceptual thinking and writing ability.
• A portfolio that demonstrates original ideas, strong campaign thinking, and creative ambition.
• The ability to turn complex briefs into simple, compelling ideas.
• Strong storytelling skills and versatility across different media and audiences.
• Confidence in presenting, defending, and developing creative work.
• A collaborative mindset and the maturity to give and receive constructive feedback.
• Excellent attention to detail and pride in your work.
• The ability to manage multiple briefs, meet deadlines, and take responsibility for the final product.
• A genuine appetite for creating work that stands out and has the potential to earn industry recognition.

Your portfolio matters. A lot.

We're less interested in how many campaigns you've worked on than the quality of the ideas you've created.

 We want to see original thinking, exceptional writing, and evidence of creative ambition. Big ideas that go beyond individual executions. Work you've genuinely helped conceive and drive, rather than simply campaigns you've been involved in.

 When applying, identify three pieces of work in your portfolio that best demonstrate your creative ability.

For each, briefly tell us:

1. The challenge: What was the brief or problem you were solving?
2. The idea: What's the core creative thought behind the work?
3. Your contribution: What did you personally conceptualise, write, and drive?

 Keep it short. Maximum 100 words per piece.

We're interested in the quality of your thinking, the ambition of your ideas, and the extent of your creative ownership.

Applications that don't include these three examples will not be considered.

Should you not hear from us within 2 weeks after your application deadline, consider your application unsuccessful.