Sales & Customer Management
- Manage and motivate the internal sales team to achieve sales targets and KPIs.
- Develop and maintain strong relationships with contractors, electricians, industrial clients, and retail customers.
- Ensure timely and accurate preparation of quotations, tenders, and pricing.
- Handle escalated customer queries, complaints, and account issues professionally.
- Identify upselling and cross-selling opportunities across product ranges.
- Work closely with external sales representatives to support customer growth.
Team Leadership
- Supervise, coach, and train internal sales staff.
- Monitor staff performance and provide regular feedback and development plans.
- Schedule workloads and ensure adequate customer support coverage.
- Promote a high-performance and customer-focused culture.
Operational Management
- Ensure accurate order processing, invoicing, and follow-up.
- Monitor stock availability and coordinate with procurement and warehouse teams.
- Assist in managing pricing structures, margins, and discount controls.
- Ensure compliance with company policies and procedures.
- Prepare sales reports, forecasts, and performance analysis.
Business Development
- Support branch growth initiatives and strategic sales plans.
- Identify new business opportunities and target markets.
- Maintain awareness of competitor activity and market trends within the electrical industry.
Requirements
- Diploma or qualification in Sales, Business Management, or Electrical Engineering (advantageous).
- 5+ years’ experience in electrical wholesale or distribution sales.
- 2+ years’ experience in a supervisory or management role.
- Strong knowledge of electrical products, components, and industry terminology.
- Proficiency in ERP systems and Microsoft Office.