Channel and Product Analyst

SUMMARY:
Our client, a leading brand in the Automotive Manufacturing industry is seeking a forward-thinking and improvement-driven Channel and Product Analyst to join their team based in Sandton, Johannesburg. 

POSITION INFO:
Requirements: Matric or equivalent. Diploma \/ Bachelor's degree in Marketing, Sales, Business Management, Data Management\/Science, Commerce, Engineering, IT related field. A post graduate qualification (i.e. MBA\/MBL\/Honours) would serve as a distinct advantage. 3 years' minimum experience in a Sales, Aftersales and Marketing environment. Parts technical experience is desired. Advanced proficiency in MS Office (Word, Excel, PowerPoint, Outlook) and data analysis tools (e.g. Power BI, Tableau, Python, Google Analytics and similar) is desired. Program and Project Management experience would serve as a distinct advantage. Must have a good knowledge of Dealer After Sales operations. Understanding of branding principles would be an advantage. Incentive management experience would be an advantage. Sound understanding of the market and competitive environment. Data analysis to derive insights, meaning and themes. Design thinking skills. Responsibilities but not limited to: Develop and implement Genuine Parts campaigns and promotions. Work with the After Sales Marketing Consultant to develop marketing briefs for campaigns and promotions. Coordinate Dealer Genuine Parts incentive programmes. Set, monitor, and report on Dealer performance targets. Ongoing monthly analysis of HPG performance. Prepare monthly performance reports and insights. Support the Field Force with Dealer performance data. Develop and distribute Dealer campaign bulletins. Respond to Dealer campaign and incentive queries. Conduct competitor and Independent Aftermarket (IAM) pricing analysis. Develop strategic product plans to support business growth. Identify opportunities to increase sales and market share. Monitor parts performance and recommend improvements. Support initiatives that enhance customer loyalty and profitability. Only shortlisted candidates will be contacted. If you do not receive feedback within two weeks of applying, please consider your application unsuccessful.